Madrid · Spain · Worldwide
Consultant · Entrepreneur · Business Development
Selling a flat, building a website, cutting an energy bill, leaving an office spotless or looking after your health. Different fields, one way of working: data before promises, a plan in writing, and someone who actually answers the phone.
How can I help?
Each business has its own website, its own team and its own invoicing. What they share is that you can start the conversation here, and nobody will pass you from one department to another.
Real estate · Madrid
Buying and selling in Madrid, focused on Salamanca, Chamartín and Guindalera. Valuation based on neighbourhood data, a written sales plan and support all the way to signing at the notary.
johannesfallorina.com →Real estate · Madrid
An estimate of your property's value in two minutes, drawn from my own database covering all 132 Madrid neighbourhoods. No pushy follow-up calls.
valoratupisomadrid.es →Services · remote
Websites, landing pages and lead funnels for freelancers and small businesses. From the domain to the first lead, with analytics in place from day one. I work with clients in any country.
fallorina.es →Services · Madrid
Residential buildings, offices, post-construction and end-of-tenancy cleaning in Madrid. In-house team, recurring maintenance contracts and a signed job sheet every time.
limpiezassj.com →Services · Madrid
Shoots for properties, businesses and personal branding. Interior photography, vertical video for social media and tours for property portals.
photogenicos.com →Business · Spain
We review your electricity and gas bill, tell you how much you are overpaying and handle the switch to a better tariff. The analysis costs you nothing.
mifacturajusta.es →Business · remote
Second-hand selling consultancy: pricing based on completed sales, photography, listing copy, platform selection and negotiation with the buyer. You do not lift a finger.
vendelopormi.es →Wellness · international
PM International cellular nutrition: energy, sports performance and weight management. With personal follow-up, not a single order and goodbye.
sesnayjohannes.es →
Pleased to meet you
Before real estate I built more than fifteen years of commercial experience in demanding sectors: banking at Barclays, investment at Safebrok, insurance at MetLife, advertising at Páginas Amarillas and telecoms at Digimobil. That path taught me to listen, to negotiate and to always look for the best solution for each client.
Today I am an independent real estate advisor in Madrid and, alongside that, I have built the businesses my own clients kept asking me for: the website, the photos, the clean before handing over the keys, the energy bill. I build almost every tool I use, so if I show you a report or a calculator, it is usually made from scratch.
Also running
Platforms of my own, some at an early stage. If one of them fits what you need, tell me and I will explain where it stands.
A referral network between professionals and local businesses, tracking every lead passed on.
recomendio.es → 02A local directory of trusted businesses and services, ordered by street rather than by who pays most.
milistindebarrio.es → 03Analysis and opportunities for buyers purchasing to rent out, or to renovate and resell.
inversoreshoy.com → 04Web hosting, domains and email for small projects that would rather keep things simple.
hostingplans123.net →From the notebook
What I keep learning about the Madrid market, about building small businesses, and about the tools I make along the way.
The gap between what is asked and what is actually signed in Salamanca and Guindalera, with data from the last twelve months.
What I have tested on my own lead pages, and what I stopped using because it simply did not work.
How to price by looking at completed sales rather than live listings, and why the first photo decides almost everything.
What people usually ask
I am an independent real estate advisor, consultant and entrepreneur based in Madrid. I built more than fifteen years of commercial experience in banking (Barclays), investment (Safebrok), insurance (MetLife), advertising (Páginas Amarillas) and telecoms (Digimobil) before moving into real estate, where I focus on the Salamanca, Chamartín and Guindalera neighbourhoods. Alongside that I run eight businesses: real estate advisory, property valuation, web design and marketing, specialist cleaning, photography and video, energy consultancy, second-hand selling and FitLine cellular nutrition. I speak Spanish, English and Tagalog.
Eight, grouped into four areas. Real estate: residential sales in Madrid and online property valuation. Services: web design and marketing, specialist cleaning of buildings and offices, and photography and video. Business: electricity and gas consultancy, and second-hand selling consultancy. Wellness: FitLine cellular nutrition by PM International. Each has its own website, linked above.
Yes, and regularly. I work with international buyers, expatriates and professionals relocating to Madrid, in English throughout. My real estate work centres on Salamanca, Chamartín and Guindalera, though I operate across the whole city. Cleaning and photography are on-site in Madrid; web design, marketing, second-hand consultancy and FitLine are delivered remotely worldwide.
Nothing. The online estimate at valoratupisomadrid.es takes about two minutes and draws on my own database covering all 132 Madrid neighbourhoods. The in-person valuation, with a visit to the property and an analysis of comparable sales, is also free and carries no obligation.
By WhatsApp or phone on +34 654 806 991, by email at hola@jfallorina.es, or through the form below. I reply personally, usually the same day.
Let's connect
Write to me and I answer personally, usually the same day. If you would rather talk, WhatsApp is open Monday to Saturday.
Real estate, cleaning and photography are on-site services in Madrid. Web design, marketing, second-hand consultancy and FitLine are delivered remotely to any country.